Develop New Products/Services (Service Innovation)
(Synchronous e-learning) (16 hrs)
Course Code: TGS‐2019504214
This course covers the knowledge and application skills to develop new products or services to address customer needs and expectations. It covers the planning, development and implementation process of the newly developed product or service offering.
Participants who fulfil all requirements will receive a Statement of Attainment (SOA) issued by the SkillsFuture Singapore (SSG).
Note: This is an online course
Course Details
Duration : 2 days (16 hrs)
Time : 9:00am to 6:00pm
Course Fee : $590.00
Nett Fee Incl. 7% GST : $631.30
Nett Fee after Training Grant* : $100.30 (SMEs) | $391.30 (Non-SMEs / Self-Sponsored)
Nett Fee after MCES* : $100.30
* Please click HERE for detailed information on course fee funding schemes, SkillsFuture credit, and a complete listing of funded courses. This course is eligible for use of SkillsFuture credit.
Course Application
| Date | Details |
|---|---|
| October 12, 2021 - October 13, 2021 (9:00 am - 6:00 pm) Online LIVE stream via Zoom |
Open for registration (Fill in the enquiry form to know more) |
Key Takeaways
Upon completion of this workshop, participants will be able to;
- Assess customer’s needs and expectations to develop new products/services
- Innovate product/service offerings to respond to customer’s needs and expectations
- Evaluate product/service developed to ensure that it is in line with customer’s needs and expectations
Who Should Attend
This course is suitable for customer experience managers, store/branch managers, heads of departments, and outlet managers.
Programme Outlines
- Assess customer’s needs and expectations to develop new products/services
- Examine data from customer databases, customer satisfaction surveys and statistical information from government agencies to determine customer’s needs and expectations
- Develop new products/services that are aligned to meeting customer’s needs and expectations
- Innovate product/service offerings to respond to customer’s needs and expectations
- Use design tools and organisational technologies to improve service operations, taking into consideration factors such as the availability of resources, market potential of service offerings and alignment to marketing plans
- Evaluate product/service developed to ensure that it is in line with customer’s needs and expectations
- Assess factors such as the availability of resources, market potential of service offerings and alignment to marketing plans to improve service operations through the use of design tools and organisational technologies
Methodologies
The course will be conducted through online LIVE streaming via Zoom. Participants will undergo experiential learning through mini-lectures, group discussions, role-plays, quizzes, and videos.
